Marketing & Communication Consultant

Summary and Corporate Profile:

KUSI Consulting is a 360 Human Resource Management company that leverages technology to support organizations across Africa, the United States, and Asia with workforce solutions and human capital development, while also providing digital marketing, branding, and website development services to help businesses strengthen their market presence.

To support this, we are seeking a Marketing & Communication Consultant to lead and execute the company’s marketing and brand communication strategy across both digital and traditional channels.

The successful candidate will oversee marketing initiatives, coordinate publicity and media engagement, drive engagement across all platforms, and provide leadership to the marketing team. This role requires a strategic professional who can effectively combine digital marketing expertise with traditional marketing and sales-driven communication strategies to enhance brand visibility, drive engagement, and generate business opportunities.

Role Description and Responsibilities:

• Develop and implement integrated marketing and communication strategies that align with the company’s business objectives.
• Lead the planning and execution of digital marketing initiatives, including social media campaigns, outreach and engagement, online advertising, and content marketing.
• Coordinate publicity, public relations, and media engagement, including press releases, media coverage, and brand storytelling.
• Oversee the creation of engaging multimedia content across digital platforms, including LinkedIn, Instagram, Facebook, WhatsApp, and other relevant channels and messaging platforms.
• Supervise and provide direction to the marketing team, ensuring tasks are executed effectively and aligned with the brand strategy.
• Develop and manage a content calendar and ensure timely publication across platforms.
• Implement traditional marketing initiatives, including events, partnerships, print media, and promotional campaigns.
• Monitor and analyze marketing performance metrics and provide data-driven insights and reports.
• Collaborate with internal teams to ensure marketing activities support business development and client acquisition efforts.
• Stay updated on emerging marketing trends, tools, and best practices.
• Perform other duties as assigned.

Working Experience and Education Requirements:

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
• Minimum 5 years of experience in marketing, communications, or brand management.
• Demonstrated experience in both digital marketing and traditional marketing strategies.
• Experience coordinating public relations, media engagement, or publicity campaigns is strongly preferred.
• Experience leading or supervising a marketing team or projects

Knowledge, Skills, and Abilities:

• Strong understanding of digital marketing platforms and analytics tools.
• Genuine passion for marketing and engagement.
• Ability to combine marketing strategy with sales-driven communication.
• Excellent content creation and storytelling abilities.
• Strong leadership and project management skills.
• Ability to multitask, prioritize, and manage multiple campaigns simultaneously.
• Proficiency with tools such as Canva, Adobe Suite, social media management tools, and website platforms.
• Excellent written and verbal communication skills.

Salary:

Competitive according to  industry standards

APPLICATION MODE:

Please email your CV & Cover Letter to us at jobs@kusiconsulting.com with the subject ’Marketing & Communication Consultant’.  Please ensure that your CV demonstrates how your experience, skills, and abilities meet the selection criteria set out above. We will ONLY contact candidates who meet our criteria for the above role description.